Wrapping Up: Time To Segment!
You made it. 😉
We’ve walked through five big beefy chapters, explaining segmentation, the most popular and effective segments, the nitty-gritty how-to of a segmentation strategy, segmentation best practices, and the tools you can use to make everything run smooth.
The only thing left is to apply what you’ve learned here to your email marketing efforts.
It might not be easy, there will be some hurdles to jump for sure, but the work will be worth it. You’ll come out on the other end with a segmentation plan built to delight and engage your subscribers, make more sales, and build long-lasting relationships with your customers.
And feel free to return to this resource or Email Mastery whenever you need a refresher on what to do next.
We’ll be right here!